LG G5 "The Modular phone" Experiential Marketing launch.
At Centre Square Mall, Ernakulam
To acquaint the LG G5 in the market among the smartphone users and clarify the wide edge highlight of the camera. To drive deals and re-implement the LG G5 as the 'must have' new advanced mobile phone.
Smartphone users
We introduced the LG G5 as to be the seamless modular smartphone that out shown the alternative smartphones with the aid of its wide area angle camera. We asked the other smartphone clients to contrast their phone by utilizing a tripod and the LG camera to feel the difference. A train cartoon caricature was being acquainted in order to show the area the camera can cover and furthermore they can take the image home as a souvenir. An introduction to the virtual world was likewise been given to the little ones to tell about the future virtual world.
The 'LG G5' brand activation was a reverberating accomplishment with it turning into a point of convergence of the group. Also, this idea of event strategy was in effect broadly utilized by LG the whole way across India.